“Well–managed SEA/SMA campaigns, solid results and a reliable team we enjoy working with. Thank you, ESV!”
Guillaume Delafosse
Digital Director
Digital Marketing Agency
Your strategic partner for digital acquisition
Together, let’s achieve your growth targets.
SEA
Our priority: your ROI
Using a tailor-made approach based on your objectives and target audience, our Google Ads-certified team combines expertise and AI to continuously optimize your campaigns, guaranteeing you concrete and measurable growth.
SEO-GEO
Achieving the top positions
A pragmatic approach that prioritises optimisations based on their potential ROI, to increase your traffic and conversions at a lower cost. We boost your website’s authority with a content strategy tailored to the emergence of LLMs.
SOCIAL ADS
Engage, convert, retain
The multiplication of platforms and uses requires coordinated strategies to leverage the complementarity of objectives, targets and available formats. Our comprehensive experience of the current landscape guarantees you high-impact campaigns.
DISPLAY
Make your brand shine
Whether you want to launch a product, create an event or generate incremental performance, our trading desk will offer you successful activations on the best inventories on the market.
DATA
Enable your data
Making the data processing chain more reliable from collection to measurement, choosing solutions that make the most of its full potential, ensuring regulatory compliance, understanding user journeys and visualising performance: we put all your data at the service of your business!
Solutions
Staying ahead of the curve
In a constantly changing technological ecosystem, we develop innovative data solutions and maintain exclusive partnerships with the best tools on the market to enrich your marketing stack.
Our customers talk about us
‘We are very satisfied with ESV’s support, both on a personal level and in terms of results. Our collaboration allows us to get the most out of our investments.’
Christelle Dahan
Digital Acquisition Project Manager
“In a competitive market, the team has successfully optimised our customer acquisition costs through effective management, generating a high volume of leads whilst meeting our ROI targets. Their excellent understanding of the insurance sector is a real asset.”
Arthur Pied
Marketing Director
‘ESV’s tailor–made support enables us to roll out effective campaigns that are fully aligned with our objectives. We appreciate the transparency of our exchanges and ESV’s commitment to continuous improvement.’
Cécile Colson
Head of Resource Development
‘Structured and reassuring support, with fluid and human exchanges, and a good understanding of our business challenges. The team is also responsive to market and platform developments. A reliable partnership, which is becoming increasingly rare.’
Benoit Jucobin
Digital & E-Commerce Director
“A very positive working relationship with highly effective operational delivery. Responsive and proactive, the team keeps itself constantly up to date with the latest developments, enabling it to make recommendations that are perfectly tailored to our needs.”
Caroline Ung
E-commerce Manager
FAQ
A digital marketing agency is a strategic partner for businesses looking to build their brand awareness and accelerate their online growth. Its mission is to leverage the best digital channels to convert an audience into customers.
To achieve this, it relies on four main acquisition strategies that work in tandem:
- SEO (Search Engine Optimization): to position your website at the top of Google search results in the long term.
- SEA (Search Engine Advertising): to instantly capture purchase intent via paid ads on search engines.
- Paid Social: to target highly specific audiences and drive engagement on social media (Meta, TikTok, LinkedIn, etc.).
- Display: to run visual campaigns on media or specialized websites, and retarget undecided prospects.
As a digital marketing agency, ESV positions itself as a true growth engine with a clear objective: to enable you to make truly profitable marketing investments.
Rather than pitting acquisition channels against one another, our difference rests on three key pillars:
- Hyper-specialization without silos: Your campaigns are not managed by generalists, but by highly specialized experts (SEO, SEA, Paid Social, Display) who share their data in real time to create immediate synergies.
- Technological expertise: We use artificial intelligence as a genuine driver of growth. By feeding algorithms with your data (CRM, purchase history, margins), our experts guide the platforms to optimize your campaigns for profitability and ensure they precisely serve your business objectives.
- The Full-Funnel approach: We don’t just capture existing demand at the bottom of the funnel. We build comprehensive strategies to generate interest, stimulate purchase intent, and maximize your conversions from start to finish.
Choosing a multi-channel agency means ensuring that every stage of your conversion funnel is covered seamlessly. Rather than treating your investments in isolation, we create genuine synergy throughout the customer journey: SEO and Paid Social build brand awareness at the top of the funnel, while paid search secures immediate purchase intent at the bottom.
At ESV Digital, a holistic approach does not mean relying on ‘jack-of-all-trades’ profiles. Your campaigns are entrusted to separate experts who are hyper-specialized in their own fields. While each specialist masters their discipline to perfection, we have put an end to working in silos: our specialists collaborate and share data in real time. For you, this guarantees no compromise between cutting-edge expertise and a cross-functional strategy, while saving you valuable time through a single point of contact and unified reporting.
At ESV Digital, our multi-channel approach is based first and foremost on human expertise, which we enhance using artificial intelligence. Our role is to guide and control these algorithms so that they precisely serve your business objectives. In SEO, we respond to new search habits with GEO (Generative Engine Optimisation) by structuring your content so that it is identified and cited as a reliable source by conversational AI. In SEA, faced with the opaque automation of Performance Max campaigns, our added value lies in our ability to provide the right signals to the AI (CRM data, offline conversions) to guide its bidding towards the most relevant targets. This approach to automation also applies to Social Ads (via Meta Advantage+ or TikTok Smart Ads), where we give the algorithm the freedom to explore broad audiences to identify, in real time, the buyers most responsive to your creative content. Finally, in Display, we rely on AI-powered DSPs, such as StackAdapt, to analyse contexts and target users in a matter of milliseconds. Artificial intelligence acts as a powerful optimisation tool across all your channels, but it is our experts who retain strategic control to safeguard your investments.